Category: Decision-Based Intelligence

group business meeting utilizing decision-based intelligence

Decision-Based Intelligence: The Only True Intelligence

All true intelligence is decision-based, meaning it must inform decision-making.  If it is not useful for informing decision-making, it's not intelligence—it's simply raw data. Contrary to popular misconception, intelligence is not the same as knowledge, information, or data. Unless knowledge itself is the ultimate end goal, it does not necessarily…