The way you handle sunk costs when attempting to break into a new market in the federal contracting arena can be the difference between success and failure. Deciding how best to treat these costs depends on how well you understand the difference between a “sunk cost” and a “relevant (or…
Tag: business
Gathering Competitive Intelligence Ethically
A common misperception is that “competitive intelligence” is synonymous with “corporate espionage.” Nothing could be further from the truth. Corporate espionage is an illegal activity…
