“Can we get serious now?” I love this line from the 2016 movie Sully, where Captain Chesley "Sully" Sullenberger, portrayed brilliantly by Tom Hanks, stunned the participants of the NTSB hearing by pointing out the fatal flaw in their analysis. If you haven’t seen the movie, Director Clint Eastwood’s fictional…
Category: Gathering and Analyzing Competitive Intelligence
Gathering Competitive Intelligence Ethically
A common misperception is that “competitive intelligence” is synonymous with “corporate espionage.” Nothing could be further from the truth. Corporate espionage is an illegal activity…
The Framework of Competitive Analysis
Competitive analysis can be a daunting task. At Richter & Company, we believe strong, reliable processes build the foundation and framework for sound, defensible analysis.…
SWOT to Strategy
Many companies include the SWOT chart as part of a competitive intelligence presentation. They spend a lot of time preparing the strengths and weaknesses, opportunities…